Independent Street 15: Entrepreneur Blogs


Recent Entrepreneur News

More Signs of Increased Small Business Lending

We’ve been hearing about increased confidence in small business and, if you’re like me, you want to believe it - but you’re suspicious, too.  How do we really know if things are getting better?  How do we really know if lending is beginning to open up for small businesses?  I d... (original story)

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5 Easy Ways to Stay on Top of Your Accounting

Failing to keep good financial records is like driving a sports car at top speed with your eyes closed.  It may be ok for a little while, but eventually you will crash and burn.  Perhaps one of your new year’s resolutions is to keep better financial records for your business. You may have pledge... (original story)

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Small Business Success Still Relies On Communication

If you’re in small business, be prepared to communicate. It’s an important part of what small businesses do. The same thing goes for those who lead them. Here are some tips and tools to help you better master communication for your small business. Opening Up Why you must spend time face ... (original story)

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4 Reasons Why Entitlements Are The Future of Digital Content

Not long ago, owning content meant holding a physical item – either you had a disc in hand, or you didn’t. Distribution and storage may have changed dramatically with digital formats, but ownership was still mostly defined by the files you had on your local device. Remember how iTunes remind... (original story)

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What Our Fears Are Here to Tell Us

What Our Fears Are Here to Tell UsThis content from: Duct Tape Marketing I’m going to get a bit personal today, but I believe there’s a solid business context for the message. I was sitting around a dinner table with a number of colleagues, which in this case meant people speaking at the same e... (original story)

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5 Habits Small Businesses Should Adopt in 2012

As the New Year begins, a lot of us are hoping to do better in our business than last year. And if last year did not meet our expectations, we are looking to improve things. Here are a few thoughts that have emerged as I battle to grow my business: Get a Higher Goal We all know how hard it was to s... (original story)

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How Bounce Rate Optimization Can Improve Your Search Rankings

Straight from Google’s Quality Guidelines comes the mantra for the white-hat SEO community: “Build your site for users, not search engines.” And Google means it.The search giant disclosed its latest algorithm update includes page layout as a ranking factor, with a focus on how much... (original story)

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Consumer Confidence: It’s a Bit Murky Out There

As small business owners in a recession, we eagerly await any news that consumer confidence is rebounding to normal levels. But looking at consumers as one undifferentiated mass is a big mistake. As the latest BIG Research Consumer Intentions & Actions survey uncovered, consumer optimism may be on t... (original story)

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The pricing formula (S&S)

Years ago, my bosses and I needed to finalize the pricing for a new line of software I was launching. In the room we had MBAs from Harvard (2), Stanford, Tuck and, I think, Wharton. We had three prices in mind, and the five of us couldn't agree. So we did the only scientific thing: we flipped a coin... (original story)

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Why Online Reputation Matters to Small Business

You’re a small business owner. Most of your customers are the people who live within 25 miles of your storefront. Why does it even matter what the Internet has to say about your brand? That has no impact on your bottom line. Right? No. Dangerously wrong. Weber Shandwick recently released a new re... (original story)

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Independent Street 15 are 15 blogs chosen by Wendy Bounds of the Independent Street blog at WSJ

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